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Meet Shereen Abdulla


As a seasoned professional with over 13 years of expertise in financial analysis and media production, Shereen stands at the forefront of the intersection between finance, technology, and media.


Currently, Shereen serves as a key player in the Middle East's largest venture capital, finance, and tech landscape, collaborating with influential companies to craft compelling content.


Shereen's proficiency extends across editorial, multi-media, and event content strategy and production, making her a sought-after expert in her field.


Her passion for storytelling has not only shaped her career but has also become a cornerstone of her commitment to high-growth companies.


As a testament to her dedication, Shereen provides training sessions and delivers keynote presentations, sharing invaluable insights on the art of storytelling.

Shereen holds a Masters of Science in Technology Management from Columbia University and a Bachelors of Sciences in Operations Research from the prestigious London School of Economics. This academic foundation, combined with her extensive practical experience, equips her with a holistic understanding of the intricacies of technology and business.

Shereen has presented and moderated at several conferences and events in tech & finance


Beyond her role in content creation at Spark! Studios, Shereen has become a prominent figure in the realm of business podcasts, lending her voice as a presenter and moderator for various shows and events. Through these platforms, she continues to contribute to the dissemination of knowledge and ideas in the business world.

Shereen's impact goes beyond the digital realm. Before immersing herself in digital publishing and media, she spearheaded digital transformation projects for the Middle East's largest financial institutions, paving the way for these institutions to adapt and thrive in the ever-evolving landscape of technology.

In her spare time, Shereen is also an advocate for women in sports. For those who dare to challenge her, Shereen's back squat personal record stands at 125 KG.


Shereen's reel



Shereen Abdulla's workshop on Storytelling for Idea-stage Startups was a game-changer for our participants at the Digital Incubation Center (DIC). Her insightful guidance on positioning customers as the heroes in their narratives brought a fresh perspective to our startups. Shereen's emphasis on crafting compelling elevator pitches and establishing credibility on landing pages proved to be invaluable for our early-stage founders.


Her deep-dive into structuring investor and commercial meeting pitches left a lasting impact, emphasizing the significance of first impressions. We extend our gratitude to Shereen for sharing her expertise and empowering our local entrepreneurs.


Her dedication and knowledge truly made a difference in shaping the storytelling strategies of our startups. We highly recommend her workshops for anyone seeking to make a memorable impact on their audience and stakeholders.



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